Elisabeth O’Brien ’16

Product Manager at E*Trade

Elisabeth’s favorite part about being an Entrepreneurship major was her classes, especially her team-oriented classes like Lean Launchpad. They taught her how to interview customers and provided a foundation for cross-functional ideation. She also loved her professors, who helped inspire and push her to her fullest potential and gave her the confidence to run with good ideas, wherever they may appear. Currently, Elisabeth’s role places her in the exciting world of agile product development. She discovers what the end users want and constantly iterates the product based on quantitative data and focus groups. She is now developing a robo-advisor that helps investors create customized portfolios based on their objectives.

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